5 ways to get your business to reach more customers

So your trying to figure out how to reach new customers? This is a common question for many business owners or marketing professionals. Well guy's and gals lets be frank here, it's the 21st century. Marketing and reaching new customers meaning spending money one way or another. Over a period of 9 years I have spent over $22,000,000 marketing for other business. Developing these high dollar campaigns and working for other business I began to wonder why I had not developed a plan to reduce spending and conserve. When I personally began researching different types of software and sites to use I was so damn confused it was funny. You should have seen it I worked for days to figure out such basic things. But as the years went on I began to find what works for me and now as I have been building my network for over 9 years I have developed an easy plan for any business owner to gain healthy and proficient traffic and CONVERSION to their site!

How do I do this for my business?

Well it takes work, learning and confidence. When I say work I don't mean 3 days and an online class. Yes paying $1000's for classes can be helpful but that will not give you success. You and only you can do that. I am not saying do not hire a marketing manager or professionals what so ever, I am suggesting if you are the marketing professional for your business or a workaholic like myself that you depend on your instinct and the facts in front of you! Below I will list 5 ways to get your business to reach new customers and hopefully what I give you helps on your journey! 

1.  Quite trying to sell yourself

We all see those silly 40% off shoe post on our walls from time to tile. Usually a post with a tiny URL attached to it right? Well those silly post actually kill business and drive away likes. followers, and potential new customers. You need to be personable, real and helpful. I often spend up to 5 hours a day answering questions for my customers. Helping solve a problem will be a surefire way to gain quality traffic. 

2. Develop a brand

Develop a brand for your business. Yes you are a business, sure you have a logo and maybe even quite a few customers, but 80% of business lack branding capabilities. You need a slogan,a  logo and even a missions statement. What makes you better than your competition? What are you great at?  Something like customer service ill not work. Sorry folks that's bland and a waste of your time. Ask your selfs what sets you apart from the competition and what makes you different. Then develop your brand and mission around those select items. 

3. Social it up

Get your business and brand on the internet. It is estimated that by 2020 there will be $523 Billion in sales online each year. Use social media, Twitter, Facebook, Instagram and Pinterest are just the tip of the iceberg. Use social media and also be sure to find a linking system to connect all fo your accounts. Hootsuite or Hubspot are both great assets with FREE versions for beginners. Make sure your online and then be sure to read our Keyword blog and our Complex Social Media blog! 

4. Develop a Plan

Create a plan for your business. Not your actual business plan but a thorough marketing plan to help to increase your conversions. Your plan should include your goals, your steps to making it. Also include all of your marketing focuses. A lot of this will be what you plan to do, you can amend this plan as time goes on and you feel out what works for you and what does not.

5. K.I.S.S

Keep it stupid simple. Do not over do it, 90% of consumers truly do not care. I hate to be the bearer of bad news but I really don't care unless it benefits me. I look for deals, quality, and cost. If you keep your real ads stupid simple and your up sales you will increase your leads and conversions essentially increasing your (ROI).